Weekly Training

In This Episode, You Will Learn: -The Origins of Empathy Marketing -Understanding How Jesus Communicated To People -Understanding Why It Is Important That People Realize That They Are Not Alone  

On Today's Episode, You Will Learn: -No Magic Bullet, No Secret Sauce -Everything Is Based Out Of Prayer -Mistakes That Teams Are Making (In Copy, Creative, Headlines, Targeting, Website, and more)

On The Show Today You Will: - Learn About YouTube's Massive Audience Size - Learn About What Is A TrueView Video Ad - Learn 3 Strategies To Use Video Content To Find Seekers (Cards, End Screens, and Search)  

On The Show Today You Will: - Learn About Facebook's Plans To Start Revealing Page Owners - Learn About What A Digital Hero Is - Learn About Facebook's Definition Of Inauthentic Behavior - Learn About Facebook's Community Standards Links to learn more: Article About Facebook's Plans For Page Owner Information Facebook Blog About Protecting Elections Facebook Inauthentic Behavior Update Facebook Community Standards    

On The Show Today You Will: - Learn About The Role of the Dispatcher in an End to End Media To Movements Strategy - Learn About When Might Be A Good Time To Meet Face to Face - Learn About How To Make The First Phone Call - Learn About Security and Other Important Elements To Consider When Meeting

On The Show Today You Will: - Learn About The Role of the Responder in an End to End Media To Movements Strategy - Learn About What Skills A Good Responder Needs To Have - Learn About How The Characteristics Of A Good Responder - Learn About How To Not Argue, But To Instead "Put A Pebble" In Their Shoes

On The Show Today You Will: - Learn About The Role of the Marketer and Content Creator in an End to End Media To Movements Strategy - Learn About What Skills A Good Marketer Needs To Have - Learn About How The Ads Are Just The First Part Of The Role - Learn About How This Role Works With The Other Roles On A Team  

On The Show Today You Will: - Learn About The Difference Between Cynics and Seekers Within Social Media Outreach - Learn Why It Is Important To Build A Custom And Look-A-Like Audience For Targeting - Learn About How It Is Important To Manage Your Ad Responses - Learn About How To Challenge Your Assumptions About The Seekers And The Media Needed To Reach Them

On The Show Today You Will: - Learn About Google Analytics (What It Is & Why It Is So Powerful) - Learn About How Your Paid, Organic, and Direct Traffic Are Interacting On Your Site - Learn About Filters That You Can Use To Make Your Data More Accurate

On The Show Today You Will: - Learn about 7 (actually 8) FREE tools to help find content - Twitter - Feedly.com  - Reddit - Apple News - Google Trends - Google Ads Keyword Planner - Quora - Flipboard  

On The Show Today You Will: - Learn about Custom Audiences - Learn how to create a LookaLike audience from your custom audiences - Learn about ways to use a Lookalike audience in ad targeting - Learn about creating retargeting ads for people who have done specific things like download a Bible or messaged you -Get a FREE download of a step by step process for creating a custom and/or lookalike audience

On The Show Today You Will: - Hear about the most important step in digital marketing within Facebook and Instagram...the Facebook Pixel - Learn where to go to get your Facebook Pixel Code - Learn about the Facebook Event Setup tool - Learn about creating a custom audiences based off of a url or button click -Get a FREE download of a step by set up of the pixel and Event Setup tool