Christian Media Marketing Podcast

The Christian Media Marketing Podcast, hosted by Jon Ralls of Kavanah Media, is a leading podcast in the Christian Digital Marketing industry. Whether you need help with your digital marketing strategies, marketing campaign management, or simply to stay up to date in the constantly changing social media marketing landscape, this podcast is for you.

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About the Host - Jon Ralls

Jon is the founder and Executive Director of Kavanah Media, a full service, non-profit Christian digital marketing agency specializing in social media ad management, search engine marketing, digital security, and more! He has been working with clients and students for the last 20 years in the Communications and Media Industries. After spending almost a decade working and living overseas in Taiwan, he and his team are working with teams from all around the world.

Follow Kavanah Media online for the most up-to-date news surrounding Christian Digital Marketing.

Facebook: https://facebook.com/kavanahmedia/

Twitter: https://twitter.com/KavanahMedia

LinkedIn: https://linkedin.com/company/kavanahmedia

Episode 78 - Understanding The Spiritual Battle That We Are In

by Kavanah Media

In this episode you will learn,

1. Some of the tricks and ways that the Devil works to undermine God's Truth and His workers

2. The realities of spiritual warfare

3. How we can prepare and take action

To watch a video of this training with slides, click here:

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Episode 77 - Audience Targeting Training

by Kavanah Media

In This Episode, You Will Learn

1. About Custom Audiences and Lookalike audiences

2. Options When Targeting Geographic Areas

3. Ways To Refine Your Audience For Better Results

Here is a video presentation of this training as well: https://youtu.be/fGtASoELmfA

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Episode 76 - Training On Message and Content With Your Target Persona

by Kavanah Media

In this episode, you will hear about

1. 4th Quarter Ad costs and issues

2. How to evaluate and think through your messaging and content strategy in regards to your specific target persona

3. A season and time to be thankful

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Episode 75 - How To Compare Your Ads Within Facebook Ads Manager

by Kavanah Media

In this episode, you will:

1. Learn how to use the "Compare Button" when analyzing your different Facebook Ads

2. Hear about a new "Live" video training that we will beginning (Lord willing) in January

For a video recording of how to use the "compare" button, go to our Kavanah Media Facebook at

How To Compare Data In Facebook Ads Manager
Learn how to see how your ads are doing and compare them to other ads and timeframes
Posted by Kavanah Media on Thursday, November 19, 2020

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Episode 74 - Introduction To The New Google Analytics 4

by Kavanah Media

In This Episode, You Will Learn-

1. Google possibly moving towards cohort marketing (groups) instead of one to one

2. More about the new Google Analytics version 4

3. My recommendation as to whether to use. now or still use the Universal Analytics version

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